Linkedin

2023 - 1 - 30

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Image courtesy of "Insider Intelligence"

LinkedIn finds early newsletter success, but there's more to come (Insider Intelligence)

Rather than being created by LinkedIn or companies on the platform, any user can offer a newsletter. Furthermore, newsletters can show up in Linkedin's newsfeed ...

- Rather than being created by LinkedIn or companies on the platform, any user can offer a newsletter. But it likely won’t be long before Microsoft adds functionality that connects users with advertisers a la TikTok’s Creator Marketplace. LinkedIn’s newsletter growth stands in contrast to the troubles facing companies like Substack, which were catapulted to success during the pandemic but have had a hard time maintaining growth or profitability since.

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Image courtesy of "Search Engine Journal"

Google's Gary Illyes Answers Your SEO Questions On LinkedIn (Search Engine Journal)

Gary Illyes, a well-known industry figure at Google, is making waves on LinkedIn with his recent foray into sharing SEO advice.

Send him a DM, and your question may be answered in a future LinkedIn post. It’s already newsworthy for a Google employee to share SEO advice. As Illyes explains, this is because search engines use the HTML of your pages to understand and categorize the content on your site. By answering questions sent to him via direct message and offering his expertise, Illyes is giving back to the community and providing valuable insights on various SEO-related topics. Google Analyst Gary Illyes offers guidance on large robots.txt files, the SEO impact of website redesigns, and the correct use of rel-canonical tags. Illyes is taking questions sent to him via LinkedIn direct message and answering them publicly, offering valuable insights for those in the SEO community.

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